Free Brand Color Palette Generator
Pick a color, choose a harmony mode, and generate a complete palette with Tailwind-ready shade scales. No signup required.
warm#64adf2
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primary#6366f1
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cool#a864f2
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Preview
Outlined
Export Code
// tailwind.config.ts
export default {
theme: {
extend: {
colors: {
'warm': {
50: '#e5f0fb',
100: '#d7e9f9',
200: '#bcdaf6',
300: '#9fcbf4',
400: '#82bcf3',
500: '#64adf2',
600: '#248df0',
700: '#0c6eca',
800: '#064c8e',
900: '#022a4f',
950: '#011a32',
},
'primary': {
50: '#e5e5fb',
100: '#d8d8f9',
200: '#bcbdf5',
300: '#a0a1f3',
400: '#8284f2',
500: '#6366f1',
600: '#2528ef',
700: '#0d10c9',
800: '#07098d',
900: '#03044f',
950: '#020231',
},
'cool': {
50: '#efe5fb',
100: '#e7d7f9',
200: '#d8bcf6',
300: '#c89ff4',
400: '#b882f3',
500: '#a864f2',
600: '#8624f0',
700: '#680cca',
800: '#48068e',
900: '#28024f',
950: '#190132',
},
},
},
},
};Why Use Our Brand Color Palette Generator?
5 Harmony Modes
Complementary, analogous, triadic, split-complementary, and monochromatic. Mathematically balanced palettes from any starting color.
Full Shade Scales
Every color gets an 11-step shade scale (50–950) following Tailwind CSS conventions. Ready for backgrounds, text, borders, and hover states.
Code-Ready Exports
Export as Tailwind CSS config, CSS custom properties, SCSS variables, or JSON. Copy-paste directly into your project.
How to Generate Your Brand Color Palette
1
Pick a Color
Use the color picker or type a hex code. This is your brand base color — the foundation of your palette.
2
Choose Harmony
Select from 5 harmony modes. Each uses color theory to generate balanced, professional palettes.
3
Export Code
Copy your palette as Tailwind config, CSS variables, SCSS, or JSON. Paste into your project and ship.
Frequently Asked Questions
What is a brand color palette?▼
A brand color palette is a curated set of colors that represent your brand identity. It typically includes a primary color, secondary colors, and accent colors arranged in a harmonious relationship, along with shade variations for design flexibility.
What are color harmony modes?▼
Color harmony modes are mathematical relationships between colors on the color wheel. Our tool supports 5 modes: complementary (opposite colors), analogous (adjacent colors), triadic (evenly spaced triangle), split-complementary (base + two adjacent complements), and monochromatic (variations of one hue).
What is a shade scale (50–950)?▼
A shade scale generates 11 tints and shades from a single color, following the Tailwind CSS convention. Step 50 is the lightest tint, 500 is the base color, and 950 is the darkest shade. This gives you a full range for backgrounds, text, borders, and hover states.
Does this tool check color contrast?▼
Yes, we check WCAG AA contrast ratios between your palette colors and white backgrounds. Look for the green "AA" badge to ensure your colors meet accessibility standards for text readability.
Can I export to Tailwind CSS?▼
Yes! Export your palette as a ready-to-paste Tailwind CSS config with all shade steps. We also support CSS variables, SCSS variables, and JSON exports.
Is this tool free?▼
Yes, completely free. No signup required, no limits. Generate and export as many palettes as you need.
Need a Complete Brand Identity?
Love this tool? We generate complete brand systems — logos, colors, typography, and Tailwind configs — all in 60 seconds with AI.
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